The Bromley Companies, developer of a diversified national portfolio, announced today that the iconic, award-winning bakery Levain Bakery has signed on to lease space at 122 Fifth Avenue, an 11-story, mixed-use project. The newly reimagined 122 Fifth Avenue is also home to retailers including Pandora, Parachute Home and athleisure brand Allbirds. The landmarked office tower reached completion earlier this month.
Founded in 1995 by Pam Weekes and Connie McDonald as a small bread shop on the Upper West Side, Levain Bakery has become a renowned destination, known for its decadent, 6-ounce cookies that are baked fresh daily, crispy on the outside, and ooey-gooey on the inside. Levain operates eight bakeries within New York City and also has locations in Chicago, Boston, the Greater Washington DC area, and most recently opened their first West Coast bakery in Los Angeles. In addition to the full slate of Levain’s world-famous cookies, the neighborhood bakery also features a variety of pastries such as blueberry muffins and oatmeal raisin scones, loaf cakes, artisanal bread and rolls, all baked fresh in-house daily.
As part of its lease, Levain Bakery will occupy 3,000 square feet at the base level of the office component of 122 Fifth Avenue, adjacent to the 18th entrance of the building – a prominent location for residents, visitors and businesses in the Flatiron neighborhood. The bakery is expected to open Q1 of next year. Levain was represented by Newmark, while Bromley was represented by Cushman & Wakefield.
The new Levain Bakery location will become a destination in the Flatiron neighborhood for the community. The area has continued to evolve as a popular live-work-play destination, with over 50 innovative and established corporate neighbors within a 10-minute radius and a surplus of shopping, dining and entertainment offerings for office tenants, residents and visitors including over 100 new businesses to the district since 2020.
Alongside direct access to Levain Bakery, 122 Fifth offers a range of amenities for office tenants, including a rooftop terrace and a bike storage room with a shower area, ensuring a modern and convenient working environment for tenants. With notable tenants, the redevelopment of 122 Fifth Avenue reflects Bromley’s dedication to revitalizing the Flatiron neighborhood and transforming an iconic building to meet future needs.
“Levain Bakery is a key piece to the puzzle in our vision of creating a premier office destination where our tenants can look forward to their commute and the seamlessness of it all,” said Nicholas Haines, CEO of Bromley Companies. “The amenity package at 122 Fifth represents modern amenities that we believe blend the conveniences of home with the professionalism of the office that will encourage workers to want to be in person. We are thrilled to welcome Levain to office tenants, visitors and neighbors of the Flatiron district.”
Through a $100-million dollar investment, Bromley Companies has elevated the offering of the project with the addition of a rooftop pavilion and terrace to the building, expanding it to 300,000 square feet. 122 Fifth Avenue goes beyond a traditional adaptive reuse program and instead reinvigorates the existing building, while creating an all new “crown” and merging with a brand new office building, formerly an adjacent parking lot.
For more information on 122 Fifth Avenue, visit https://122fifthave.com/.
